AJ Windle, Senior Operations Manager at Quality Contact Solutions is featured in the October 2013 Connections magazine. Read his article about key fundamentals to think about when defining the right goals for your B2B Telemarketing Sales campaign or other programs in your call center:
“The Super Bowl, an NBA title, the Stanley Cup: These are all examples of goals that each team within these sports strives for every season. Each represents a purpose for all things leading up to a final achievement. Goals are set by individuals and teams as a means of getting somewhere. But it’s not enough to see the end; you need to build a strong road map…” –Defining the Right Goals article
Read the whole article at Connections Magazine.