Outbound Marketing Glossary of Terms
Not knowing the industry the way that we do, we wanted to provide an Outbound Marketing Glossary of Terms so that anyone can learn to speak the speak!
How to Fix Your Outbound Marketing Program
By Nathan Teahon, Vice President So, you’re a Telemarketing Services manager overseeing an outbound marketing campaign. This campaign has proven successful in the past. Unfortunately, results are dropping. In the world of outsourced telemarketing, that just isn’t going to work. This needs to be fixed. However, you can’t fix anything until you diagnose what is […]
Reasons to Blend Inbound and Outbound Telemarketing Services
It’s hard to believe that in a world with ever expanding technology that there are still many organizations that keep inbound and outbound calls segregated.
Telemarketing Services Success Starts with Key Vendors
Outsourced telemarketing can be a treacherous endeavor if you don’t have the right partners.
Helpful Motivators for Virtual Telemarketing Services
When managed correctly, a virtual call center offers significant advantages over brick and mortar outsourced telemarketing organizations.
5 Reasons Telemarketing Services Are Best in the U.S.
By Nathan Teahon, Vice President of Operations Most trends tend to go in ebbs and flows. I’ve been in the Telemarketing Services industry for more than 15 years, and I have observed that offshoring has morphed from a dirty term to being the trendiest thing everyone was doing, and back again. You know what? Offshoring […]
Call for Telemarketing Vendors: QCS Opens Vendor RFI Opportunity
By Nathan Teahon, VP of Operations If you have read any of my articles in the past regarding telemarketing vendor selection, you might be familiar with my mantra that Call Centers are just like people. Each and every one has their own sets of strengths and weaknesses. Some are great at inbound customer service, others […]
List Segmentation for Outbound Marketing
Here’s a fact: Just as people have a unique set of strengths and weaknesses, outbound marketing call center operations also have distinct strengths and weaknesses.
Telemarketing Services Defined
By Nathan Teahon, V.P. of Operations Telemarketing services programs can be categorized into several different types. Let’s start with Lead Generation and Lead Qualification. Many organizations find that Lead Generation / Lead Qualification are a successful and efficient practice that aids in qualifying prospects or potential buyers for specific products or services. Often times, this […]
B2B Telemarketing Incentives
By Nathan Teahon, V.P. of Operations I have been in call centers where there is a floor of B2B Telemarketing agents, and it is quiet as a mouse. There is no supervisor working the floor, encouraging the team, or pushing them to hit a goal. Even worse, there is no goal even visible to anyone […]