Tag Archives: Telemarketing Services

Advantages of a U.S. Based Telemarketing Call Center

Megan Hottman, Operations Manager and Brand Evangelist

Telemarketing call center Choosing a telemarketing call center located in the United States has several clear advantages. Let’s explore why your brand, company and reputation are tightly tied to the direct representation as an organization in the telemarketing call center you choose. If you’re in the process of evaluating options for call centers and whether to engage with a foreign, or offshore call center, here are 5 advantages of why domestic is the way to go.

  1. Brand Reputation
  2. Data Security Laws
  3. Customer Experience
  4. Flexibility and Location
  5. Brand Familiarity

Brand reputation is better protected with a U.S. based telemarketing call center

What would your company be without its brand? The brand and reputation of each and every company are invaluable to the overall success and future growth. Choosing a United States telemarketing call center partner as a resource has a better fundamental understanding of aligning their interactions appropriately to represent your brand.

Your customers will likely think of your brand like any other relationship. When they are happy and think they are being treated well, fairly and have their questions/concerns addressed in a way they think is acceptable, they speak highly of your brand. The opposite is also true, when they are unhappy, they will spread their frustrations quickly verbally, over social media and whatever other platform they decide to use. The ripple effects from negative customers can damage a brand and reputation quickly.

More assurance that data security is protected with a U.S. based telemarketing call center

A U.S. based telemarketing call center is governed by a strict set of regulatory guidelines. Security and privacy issues are a top of mind concern when evaluating a telemarketing call center partner. A foreign or offshore company may operate and be governed by a much different set of laws around data security. Using an onshore partner eliminates the concern around potential breaches in data security.

It is important to understand the security parameters and guidelines that are being applied to any telemarketing call center you choose to work with. This becomes a more critical aspect for businesses that operate in industries that might deal with sensitive or privileged data, such as healthcare companies or financial institutions. Both software security and physical security at the facility itself are important considerations you should fully understand before making any final decision.

Customer experience is better with a U.S. based telemarketing call center

When considering to engage with any telemarketing call center, it’s important to keep your customer and their respective experiences with your brand top of mind and how that may impact your bottom line. Choose to put yourself in your customer’s shoes and evaluate from their perspective what their experience will be like using an onshore vs. offshore partner. Companies that are based in the United States tend to serve us a better experience for their customers when they choose a domestic call center.

A high-quality onshore telemarketing partner will employ agents who understand the context and goals of your business and who are also trained to be experts for your business and on behalf of your brand.

Creating a superior customer experience that represents your brand requires much more than just following a script. The familiarity with language, culture, the geographic landscape and establishing a personal connection are essential. A U.S. based telemarketing call center can provide what is needed for a great customer experience leaving your customers happy with your brand.

Telemarketing call center

More flexibility and ease of access with a U.S. based telemarketing call center

An onshore telemarketing call center has many advantages in the location itself. Clients can easily go onsite for a visit, to facilitate a training or for an implementation. Using a foreign partner does not allow for this with regularity or with ease.

To remain competitive and to grow, a partner that is willing to flex with your business demands is essential. Onshore telemarketing call centers can structure pricing options to work for clients to account for the ebbs and flows of customer demand. Additionally, there are more options than the brick-and-mortar call center. With the evolution of technology, telemarketing call centers may have remote agents. In some cases, these fluid resources enable the flexibility that may be desired.

Brand familiarity with a U.S. based telemarketing call center

The more agents know and really understand your brand and products, the better they can answer customer questions, address customer concerns, relate to the customer, and successfully provide the consultative advice that may be needed. Telemarketing call center agents in the United States can truly relate to your customers and their experiences.

With so much riding on each and every customer interaction for your business, you need to be confident that your telemarketing call center partner is committed to communicating and demonstrating your company’s brand as much as you are.

Quality Contact Solutions is 100% U.S. based and have been a trusted telemarketing call center partner for dozens of organizations over the last 12 years. To learn more about the telemarketing call center services we provide, call us today at 866-963-2889.

Don’t have time right now? Schedule an appointment to discuss when it’s convenient for you.

Stay Up to Date on Telemarketing Services News from QCS

Megan Hottman is an Operations Manager and Brand Evangelist for Quality Contact Solutions. Megan’s experience includes working as an outbound telemarketing manager for a Fortune 100 company for many years. Megan has been both a client and an employee of QCS, so she knows first-hand the quality, productivity and passion the team brings to work on a daily basis. As Brand Evangelist, Megan is a freelance contributor to our website. You can reach Megan at https://www.linkedin.com/in/meganehottman

 

Top 6 Reasons to use technical support call center outsourcing

Megan Hottman, Operations Manager and Brand Evangelist

technical support call centerIt’s not uncommon for organizations to look towards outsourcing to support business demands that it cannot handle. This could be sales, accounting, customer service, payroll and general human resource management. Why would technical support be any different? It really isn’t. Outsourcing technical support call center functions provides a lot of benefits, especially too small to medium size businesses with limited resources. Building a solid IT support team is hard to do and to maintain. Continue reading

Outbound Telemarketing Script Tips

By Daniela McVicker, Guest Blogger

outbound telemarketing script Outbound telemarketing can be a powerful marketing tool if you know how to approach the customers. While speaking directly to clients can help you seal the deal, you first need to know how to keep their attention during the conversation.

The goal is to find the balance between coming on too strong and portraying yourself as hesitant and insecure. Finding that balance can be a tricky business but with the right techniques, the results can be mind-blowing. Try out these useful tips which can help you create a perfect outbound telemarketing script. Continue reading

Top 10 Tips for Telemarketing Appointment Setting Success

By Heather Dubas, Senior Operations Manager

telemarketing appointment setting

 

Many companies use telemarketing to set appointments. Regardless of the industry, the keys to telemarketing appointment setting success remain the same. I am excited to share some insider tips on how we achieve that success for our clients at Quality Contact Solutions. Continue reading

How to Write an Outbound Telemarketing Script

By Julie Kramme, Sales Executive

So, you’ve decided to use outbound calling as part of your sales and/or marketing strategy…You’ve acquired a list of prospects to call, and you know what you want the outcome of those calls to be. Now you need to develop a message for your telemarketing staff to effectively convey on your behalf…You need a telemarketing script. But what does that look like?

What should be included in a telemarketing script?

For some call center agents, a traditional script that tells your agent what you want to say and how you want them to say it, works very well – especially for those new to the game who are still building confidence. The challenge with traditional scripting is that with time and repetition, message delivery can get a bit stale. So, how can we prevent that? Through training and motivation, or course! But that’s not the only way…
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