Category Archives: Success Stories

Call Center Outsourcing: Outsource Your Inhouse Customer Care

By Kelli Barabasz, Senior Operations Manager

Call Center OutsourcingAre you considering outsourcing your inhouse customer care? There are many key steps and factors that come into play when considering outsourcing. How do I pick the right outsource partner? What should I be looking for? How long will this take? There are so many questions that need to be answered where do I even begin? So, how do you Successfully Outsource your Inhouse Customer Care? First and foremost, you need to have a clear outline and expectations.

There are 6 key steps that you need to look at when preparing to outsource.

  1. Define the scope of the project
  2. Find your outsource partner
  3. Define your deliverables
  4. Create an implementation & execution plan
  5. Identify your roadblocks
  6. Complete end to end testing

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Telemarketing Compliance Consulting Success Story

By Rich Hamilton, Director of Marketing & Product Development

Creating the perfect telemarketing compliance program is challenging.

telemarketing complianceOutbound telemarketing managers will tell you that ensuring their outbound telemarketing is compliant is one of the things that keeps them up at night. Whether the telemarketing operation is internal or outsourced, the responsibility for ensuring compliance with the ever-changing telemarketing laws, regulations and statutes can be a tough job. Continue reading

Why Telesales outsourcing is no “Clowning” around

By A.J. Windle, Director of Client Engagement

Telesales outsourcingWhen I was a kid, I loved going to the circus. Clowns, fire breathers and balloon animal makers were the best. Nothing could put a smile on your face like someone cracking jokes or doing the impossible. Well, fast forward several years later and through telesales outsourcing I have had the benefit of leading a telesales project which targeted clowns and other types of party suppliers. I’ll tell you that these suppliers are as much of a riot under the tent as they are over the phone. That said, calling clowns isn’t easy. Continue reading

Association Membership Retention: A QCS Success Story

Call Center Telemarketing Team celebrating success of Association Membership Retention CampaignBy Ryan Apodac, Operations Manager & Training Leader

Imagine. You’re in a board meeting with other executives trying to find a solution to your declining membership base. The email blasts to recruit new members has been lackluster at best. Marketing is pulling out all the stops. What could be missing here? Wouldn’t it be nice to save the day with a great recommendation? Well here it is; Association Membership Retention through Telemarketing. This unique telemarketing strategy can be a sure fire method to re-capturing your previous members. Let’s take a look at a Quality Contact Solutions Association Telemarketing Success Story working on behalf of a professional organization in the transportation industry.

Our client, referred to as ABC Membership moving forward, was seeing a decline in their membership base. As a political advocate for its members, ABC Membership needs the support and engagement of a strong membership base. With a strong focus of recruiting new members internally, this left a void in regards to efforts to reengage with lapsed members. ABC Membership partnered with QCS to conduct a membership renewal telemarketing campaign, and the success is evidenced by the numbers.

Phase 1 – Reinstating Members

Phase 1 of this project focused on reinstating members. The focus here was to reach out to previous members and offer to reinstate them at a significant savings of membership dues. In 2017, we reached a total of 2100 previous members, and re-instated members at a conversion of nearly 17%! The expertise of the management team and agents rang ever so true in the success of Phase 1. The conversion numbers were so great it was decided to offer the discounted reinstatement dues for a 2 year membership. This was a smart move, yielding 40% of members agreeing to renew for 2 years vs 1 year. With another win under the belt, the client was so pleased that they increased they’re budgeted telemarketing hours by 25%, in preparation for Phase 2.

Phase 2 – Recently Lapsed Members

Phase 2 focused on renewing recently lapsed members. With email blasts yielding dismal results, the client decided to give association membership retention through telemarketing a try here as well and was certainly glad they did. While this was a smaller campaign, client’s return on investment was significant and garnered nearly $5,000.00 in renewal membership dues, and ultimately made substantially more dollars than invested! Another huge win for the client!

At the end of the day the numbers don’t lie. While email and snail-mail marketing will always have a place in today’s business world, you simply can’t get the same results as having one on one conversations. Association Membership Retention through Telemarketing can ease the burden of any organization. Focus your internal team’s time on expert tasks and leave the renewals in the hands of our experts.

Outsourced telemarketing is constantly changing and adapting to meet the needs of organizations. If you’re looking to see what telemarketing can do to grow your organization, we would love to help. Give us a call at 1-866-963-2889 and press 1 for sales. Or email me at [email protected]

Ryan Apodac is an Operations Manager & Training Leader at Quality Contact Solutions, a leading B2B outsourced telemarketing organization. With a background of more than a decade in sales, Ryan is passionate about developing and delivering training that ultimately results in improved performance for client programs.

How to Use Telemarketing Services to Increase Tradeshow Attendance

By Heather Dubas, Operations Manager

A QCS Client Telemarketing Services Success Story

Word collage about Success through Telemarketing ServicesLet me set the tone for you… the company you work for is part of a large group that is sponsoring a multi-million dollar expo in one of the most sought after vacation cities.  It only happens once every three years, so you know people will want to be there to see the newest products displayed.  You expect big crowds and then something unexpected happens – attendance is poor!    This, by far, is the worst thing that could happen in a situation like this and that is why it is critical to get the word out about these types of important events.  Sending emails, faxes or mail can be a great way to connect with potential customers and vendors, but utilizing telemarketing services to get them on the phone and having a conversation about it can have much better results.  Quality Contact Solutions recently had an outsourced telemarketing opportunity to do just that for one of our clients and it proved to be very successful! Continue reading