Category Archives: Telemarketing to Existing Customers

What Metrics Matter Most For An Inbound Call Center?

Inbound Call CenterBy Kelli Barabasz, Vice President of Operations

One of the most commonly asked questions when it comes to inbound call center outsourcing is around metrics. Because there are so many metrics that are available to track internally, externally, at the inbound call center agent level and the program level, it’s no wonder people stop to think “where do I begin?” or “what are the most important metrics to measure?”. Continue reading

Winning With Great Existing Customer Cross Sells

By Ryan Apodac, Operations Manager/Training Leader

winning existing customer cross sell telemarketing is like bump set spikeLet’s face it. We’re living in a very competitive age. Existing customers have many choices and options. The best telemarketing companies are in a constant whirlwind, adapting to the market and over-coming new challenges. Ultimately, the key to success is adaptation. In the world of sales, making the most out of each contact is a top concern of the best telemarketing companies. With existing customers, cross sells can make all the difference. Let’s take a look at the 3 key elements to an effective existing customer cross sell telemarketing campaign. Continue reading

Existing Customer Cross-Sell Campaigns = Sales Success!

Trust and communication are the building blocks of any good relationship – and that includes the customer relationship. What better way to create trust with your customers than to find them additional products, services, and solutions with the potential to further suit their needs? Regular communication with your existing customers keeps you fresh in their minds, making it likelier that they will turn to your business when they are in need of added products and services.

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