The world of outsourced telemarketing and B2B telemarketing has changed drastically over the last 15 years. The day to day world of a sales agent is different now as well, and is there any doubt that it has only gotten more difficult as time goes on? So, why do so many B2B telemarketing call centers insist on paying like it is 15 years ago? I say many, as it isn’t fair to lump everyone in the same boat. Many have adjusted, but not all. Continue reading
Some outsourced telemarketing programs don’t thrive in traditional call centers or in the traditional call center model. In fact, at Quality Contact Solutions we’ve found that complex business to business sales programs often get higher return on investment (ROI) in an At-Home model. Why is that? Continue reading
At Quality Contact Solutions, we call our primary solution, “telemanagement”. We differentiate ourselves from brokers by staying 100% involved from start to finish and on a daily basis with each outsourced telemarketing program. Typically, the role of the broker is to evaluate the client requirements and recommend one or more companies that could be a potential fit for the outsourced telemarketing program. The broker typically collects its fee (typically 5% to 10% of ongoing revenues) from the outsourced call center, making the service free for the client. Continue reading
When I speak with potential customers that are interested in outsourced telemarketing lead generation services, there are a couple of critical items we discuss with respect to what makes us successful. Organizations need the internal support to handle the volume of leads being generated. In addition to proper staffing internally, providing feedback on what is and isn’t working is essential for us to refine the process and send highly qualified leads.
I’ve spoken with many that think that by working with an outsourced telemarketing organization that you are “wiping” your hands and thinking that “they will handle it”. That’s where I argue… that particular line of thinking isn’t the collaborative partnership that either side wants. Continue reading
By Nathan Teahon, Director of Operations
One of the more nuanced categories of outsourced telemarketing is “Inbound Call Center Vendor Selection”. If your company decides to use outsourced telemarketing, selecting the best inbound call center for your company can be daunting. There are so many call centers out there. What should you consider to ensure selecting the right one? Continue reading