Category Archives: Outbound

Outbound Marketing Glossary of Terms

by Nathan Teahon, Vice President

Quality Contact Solutions provides outbound marketing and call center solutions that achieve sales results. QCS specializes in business to business telemarketing sales. Many companies consider using outsourced telemarketing as a way to increase sales. Not knowing the industry the way that we do, we wanted to provide an Outbound Marketing Glossary of Terms so that anyone can learn to speak the speak! Continue reading

How to Fix Your Outbound Marketing Program

By Nathan Teahon, Vice President

Human_hand_Pulling_up_bar_so_it_looks_like_business_increasingSo, you’re a Telemarketing Services manager overseeing an outbound marketing campaign. This campaign has proven successful in the past. Unfortunately, results are dropping. In the world of outsourced telemarketing, that just isn’t going to work. This needs to be fixed. However, you can’t fix anything until you diagnose what is broken. Continue reading

A Third Party Can Maximize Outbound Telemarketing Results

By Angela Garfinkel, President and Founder of Quality Contact Solutions

Using a third party organization that performs the telemanagement function will increase your outsourced telemarketing program performance nine times out of 10. There are three distinct reasons for the increase in performance. Continue reading

How to Get Quality Appointments Using Telemarketing Services

By AJ Windle, Senior Operations Manager

Qualified Sales Leads Rankings through Outsourced TelemarketingWhat would you say if I told you “You can have endless appointments at your disposal”? What would you do if I told you “You will get so many appointments, you will need to consider hiring more staff”? Would you read my article if I said “all the answers will be revealed below”? Well, this isn’t an infomercial for a secret money making scheme so I can’t say all those things. Gotcha! I do know, however, that appointment setting is tough and after setting over 5000 appointments via telemarketing services, I have learned a thing or two on how to increase the number of appointments that you are getting. Here are my top 5 tips that will help you increase the appointments that you are getting in your current telemarketing services program. Continue reading

5 Best Practices For Selecting An Outbound Marketing Vendor

By AJ Windle, Senior Operations Manager

Outbound Marketing Vendor Selection for B2B telemarketing can be difficult. Where do I start? Which center is the best? How will I ensure I am getting the best results? While there is no perfect formula, let’s take a look at some of these best practices to help point you in the right direction:

Understand “Your” Needs

First, Outbound Marketing Best Practices - Words written on clear boardyou must understand “your” needs.  It seems simple doesn’t it? Well it’s one of the most common mistakes people make. During the outbound marketing vendor selection process you will talk to a number of B2B telemarketing call centers who give you great reasons why you should select their company. My advice is to not get caught up in the glitz and glamour of promises but to really take a moment to look at the objective of what you are trying to accomplish. Take time to write down the purpose of the program. What experience do you need? What end results are you trying to accomplish?  Create a wish list of what your needs are. These are your core needs.  I advise that you should never sacrifice on any of your core needs during the outbound marketing vendor selection process. Truly understanding your needs and the needs of the program will help make the process easier when looking for a new B2B telemarketing vendor. Continue reading