Category Archives: Business to Business

Top 10 Tips for Telemarketing Appointment Setting Success

By Heather Dubas, Senior Operations Manager

telemarketing appointment setting

 

Many companies use telemarketing to set appointments. Regardless of the industry, the keys to telemarketing appointment setting success remain the same. I am excited to share some insider tips on how we achieve that success for our clients at Quality Contact Solutions. Continue reading

Augment Your Sales Pipeline: Outbound Lead Generation

By Megan Hottman, Brand Evangelist

Outbound lead generation One of the services we specialize in is outbound lead generation. We provide thousands of qualified leads to our clients on a daily basis. One of the activities that drives the demand for our services is pipeline management. In most organizations, sales pipeline management is an activity owned by the Sales VP or Director. We partner with those individuals to assist them with keeping their sales pipeline as full as possible – ensuring they are in a position to achieve their sales goals every month. Continue reading

Telemarketing Appointment Setting Testing, Testing, 1…2…3

By Ryan Apodac, Operations Manager/Trainer

telemarketing appointment setting Telemarketing appointment setting can be a game changer for any sales team. Appointment setting allows your sales experts to focus their time more efficiently with customers and clients who have already expressed some level of interest. Of course, they likely already have a book of business to work through, but what comes next? Where will they get the new leads? Telemarketing appointment setting is a great way to work through cold calls, and setup your experts with viable contacts to work. Once your internal contact list has been worked through, it’s important to find the next best lead source. Let’s take a look at the top 3 best practices in structuring a test with a new list source. Continue reading

Telemarketing Appointment Setting Best Practices-Part 3

By Angela Garfinkel, President

Author note: This is the third article in a 3-part series.

Telemarketing AppointmentIn Part 1, we discussed how to maximize the appointment kept rate when conducting telemarketing appointment setting. In addition, we introduced the 6 primary components of a successful telemarketing appointment setting program.

In Part 2, we discussed how to write an effective script that delivers a powerful nutshell message with a clear WIIFM (What’s in it for me?).

All outbound telemarketing appointment setting professionals know that the third key component of success is the list that you are calling. In this 3rd part of this series on telemarketing appointment setting, I’ll share my experience with curating the best outbound call list. Because our company primarily focuses on B2B appointment setting, I’ll focus there. Continue reading

B2B appointment setting: The tightrope balancing act

By A.J. Windle,Director of Operations

B2B Appointment SettingSetting high quality appointments in B2B appointment setting is like walking a tight rope. The path to success is narrow but if you have the right tools and place your feet in just the right place step after step you will make it to the other side unscathed.

We currently set appointments for an organization that offers reduced travel costs to businesses by partnering with 1000’s of hotels across the United States. Our objective may sound simple but there is a tremendous amount of work that goes into making sure our appointments are high quality for our client and that takes some real flexibility. Continue reading